Terms and Conditions

Last updated: November 29, 2025

Polaris Media FZ-LLC
Digital PR, SEO, and Website Services

IMPORTANT NOTICE
These Terms and Conditions constitute a legally binding agreement. By accessing our website, engaging our services, approving a quote, or making a payment, you acknowledge that you have read, understood, and agree to be bound by these Terms.

1. DEFINITIONS

In these Terms, the following definitions apply:

• "Company", "we", "us", or "our" refers to Polaris Media FZ-LLC, a company registered in the United Arab Emirates.
• "Client" or "you" means the business entity engaging our Services.
• "Services" means the digital PR, link building, SEO, website development, hosting, and maintenance services provided by us.
• "Deliverables" means the specific items to be provided (e.g., a published link, a website codebase).

2. COMPANY INFORMATION

Polaris Media FZ-LLC

• Registered Office: Ras Al Khaimah, United Arab Emirates.
• Email: info@fourpillarseo.com

3. BUSINESS-TO-BUSINESS SERVICES ONLY

3.1 Scope

We provide services exclusively to business clients. We do NOT provide services to consumers (B2C).

3.2 Consumer Rights Exclusion

You acknowledge that consumer protection laws (such as the Consumer Rights Act 2015 in the UK) do not apply to this Agreement. You are entering this agreement in a commercial capacity.

4. ACCEPTANCE AND ORDER OF PRECEDENCE

4.1 Formation

A binding contract is formed when ANY of the following occurs:

• You sign a Service Agreement or Proposal.
• You make a payment (deposit or full amount).
• You instruct us to proceed via email or message.
• We commence work on your behalf with your knowledge.

4.2 Order of Precedence (The "Contract Wins" Clause)

If you have entered into a separate signed Service Agreement, Proposal, or Statement of Work with us, the terms of that signed document shall take precedence over these website Terms and Conditions. These Terms apply to:

• Use of our website.
• Services rendered where no formal contract was signed.
• Matters not explicitly covered in your signed Service Agreement.

5. DIGITAL PR AND SEO SERVICES

(This section applies if you purchase Link Building or SEO services)

5.1 No Guarantees

We do not own the newspapers or websites we pitch to. Therefore, we cannot and do not guarantee:

• Specific rankings on search engines.
• Specific increases in traffic or revenue.
• The permanence of any link (publishers may delete content years later).
• Specific "Domain Authority" (DA/DR) scores, as these are third-party metrics that change.

5.2 Editorial Control

Publications have full editorial control. They may edit our content, choose "nofollow" or "dofollow" link attributes, or change headlines. We are not liable for these editorial decisions.

6. WEBSITE DEVELOPMENT AND HOSTING SERVICES

(This section applies if you purchase Website Design, Development, or Hosting)

6.1 Scope and Revisions

The scope of the website build is defined in your Proposal.

• If a signed Proposal specifies a revision limit: We will adhere to that limit.
• If no limit is specified: We include standard protection of two (2) rounds of revisions per stage.

Any requests that fundamentally alter the initial brief or structure ("Scope Creep") will be quoted separately.

6.2 Fair Usage Policy (Unlimited Updates)

Where we offer "Unlimited Updates" or "Maintenance Packages," this is subject to a Fair Usage Policy to ensure quality of service.

• "Updates" are defined as: Minor text changes, image swaps, plugin updates, and bug fixes.
• "Updates" do NOT include: New page creation, structural redesigns, custom coding of new features, or graphic design work.
• Volume: We reserve the right to limit requests if we deem they exceed reasonable usage capacity.

6.3 Client Content

You are responsible for providing all text, images, and branding. You warrant that you own the rights to all content you provide. We are not responsible for spelling errors or copyright infringements in content you provide.

6.4 Browser Compatibility

We guarantee the website will function on modern browsers (Chrome, Safari, Firefox, Edge) released within the last 2 years. We do not guarantee functionality on outdated browsers (e.g., Internet Explorer).

6.5 Hosting, Downtime, and Backups

If we host your website, we utilize third-party cloud providers.

• We do not guarantee 100% uptime.
• We are not liable for business losses caused by server downtime, technical failures, or data loss.
• Unless you pay for a Maintenance Package that explicitly includes Backups, you are responsible for maintaining your own backups.

6.6 Security

We implement standard security measures. However, the internet is not secure. We are not liable if your website is hacked, infected with malware, or suffers a data breach.

7. FEES, PAYMENT, AND REFUNDS

7.1 Payment Terms

Invoices are due upon receipt unless otherwise agreed.

7.2 Suspension

If payment is overdue by 7 days, we may suspend all Services (including taking your website offline or pausing SEO campaigns) without liability.

7.3 No Refund Policy

All payments made to us are final and non-refundable. You acknowledge that our work commences immediately upon receipt of payment (or deposit). By making a payment, you are reserving our time, expertise, and resources. Therefore, once a payment has been processed, strictly no refunds will be issued under any circumstances. This applies to all Services, including Digital PR, SEO, and Website Development.

7.4 Chargebacks

You agree not to initiate chargebacks. If you do, you agree to indemnify us for all costs, legal fees, and administrative time spent contesting the dispute.

8. CLIENT OBLIGATIONS

You agree to:

• Provide necessary access (website logins, analytics, etc.) promptly.
• Communicate professionally. We have a zero-tolerance policy for abusive behavior towards our staff and reserve the right to terminate the contract immediately if such behavior occurs.

9. LIMITATION OF LIABILITY

9.1 Cap on Liability

To the maximum extent permitted by law, our total liability to you for any claim arising out of this Agreement shall not exceed the total fees paid by you to us in the 6 months preceding the claim.

9.2 Exclusions

We are not liable for:

• Loss of profits, revenue, or data.
• Indirect or consequential losses.
• Damages caused by third-party services (e.g., Google updates, Hosting Provider failures).
• Losses arising from your website being offline or hacked.

10. INTELLECTUAL PROPERTY

10.1 Pre-existing IP

We retain ownership of our code libraries, outreach lists, and proprietary tools.

10.2 Intellectual Property & License Transfer (Ownership)

We retain full ownership of all Deliverables (including website code, design files, and content) until we have received payment in full of the total agreed project value.

• Installment Plans: If you are paying for a website or service via installments or a subscription model, you are granted a temporary, revocable license to use the Deliverables. You do not obtain ownership until the final installment of the total agreed amount has been cleared.
• Revocation: If you fail to complete the full payment schedule, your license to use the website or code is automatically revoked. We reserve the right to disable, remove, or take offline any work for which the full agreed balance has not been paid.

11. TERMINATION

11.1 By Us

We may terminate this Agreement immediately if you breach these terms, fail to pay, or become insolvent.

11.2 By You

You may terminate this Agreement according to the notice period in your signed Service Agreement; if no period is defined, a 90-day written notice applies. If you terminate early or before paying the full agreed project value, you immediately forfeit all rights to own, host, or use the Deliverables.

12. GOVERNING LAW AND JURISDICTION

12.1 Governing Law

This Agreement and any dispute or claim arising out of it shall be governed by and construed in accordance with the laws of England and Wales.

12.2 Jurisdiction

Each party irrevocably agrees that the courts of England and Wales shall have exclusive jurisdiction to settle any dispute or claim (including non-contractual disputes or claims) arising out of or in connection with this Agreement.

13. CONTACT US

Polaris Media FZ-LLC
Email: info@fourpillarseo.com